Christmas Special Offers & Gift Guide with up to 65% OFF on many incredible products throughout our website and stores!

London Store

London Store

Back In Action - The Back Shop
67/69 George Street
Marylebone
London
W1U 8LT

Nearest Tubes: Baker Street and Marble Arch Tube Stations

Visit Us: We'd love to help you choose the perfect item. Tel: 0207 930 8309

London Store

Christmas opening times

Looking to visit one of our stores this seasonal season? Check out the times we will be opening and a little more info on our seasonal delivery timescales

Marylebone, W1

Drop By for a chat

Marylebone, W1

  • Tuesday: 9am - 4pm
  • Wednesday: 9am - 4pm
  • Thursday: 9am - 4pm
  • Friday: 9am - 4pm
  • Saturday: 9am - 4pm
  • Sunday & Monday: Closed

Here to answer any questions: 0207 930 8309
Visit to test our amazing furniture for yourself, no appointment needed

Stressless Chairs with Back Care Expertise

Stressless Chairs & Sofas

Try Stressless Chairs in our London Marylebone Stressless Showroom, with Back Care Expertise. Our store collection has been carefully chosen in the best specifications to support happy comfortable sitting during even the longest films.

Drop into store to meet our lovely friendly team who are experts on finding the best back care fit for you and your needs. We love taking the time to help you get it absolutely right, and all our prices include free assembled delivery to a room of your choice.

Drop in today to find out why we are rated number one in the UK for retail experinces (see Trustpilot to read more).

Contact Us

Newsletter Preferences

We send occasional newsletters regarding service information on products, associated items, and general health tips.

By sending an enquiry via this website you agree to our privacy and cookie policy which can be found here.

Online Contact:

At our store, whether you're browsing in person or seeking guidance over the phone, we're dedicated to assisting you in finding relief for your back pain.

Our knowledgeable team is available to help you explore products and offer advice. While nothing beats experiencing comfort firsthand, we're adept at discussing options remotely.

Feel free to reach out – we're passionate about sharing tips and demonstrating how our products can alleviate discomfort. Don't hesitate to contact us or visit us in-store. We're here to help you find the best solution: 0207 930 8309.

Try Our Furniture in Store:

Groundbreaking Furniture to Beat Back Pain

Back in Action Brand Profile

Back in Action was started in 1987 by David Newbound, an engineer who suffered a debilitating neck injury & his wife Lindall Pearce, an artist with an eye for design.

David formed the company when he discovered there was an alternative to constant pain, to share information and products to help other people.

Over the last 35 years we have helped thousands of people, we're very proud of what we do & our caring compassionate team.